On-page SEO is the process of optimising different elements on a web page to give it the best possible chance of being indexed by Google and ranked highly in searches made by your target audience.

Off-page SEO (sometimes known as ‘off-site’ SEO) refers to the actions taken outside of your website that affect where your web pages rank in search engine results pages (SERPs). Off-page SEO can include things like backlinks from external sites, social media marketing, guest blogging, influencer marketing, and linked/unlinked citations and mentions of your brand.

The jury is out on whether adding new pages to your website will improve your Google rankings. One advantage is that you’re able to rank for more keywords than with a smaller site.

However, Google has stressed time and again that content matters above everything else. If you carefully optimise every page you do have using best practice, this should have a far greater impact on your rankings.

The secret is quality over quantity.

Of course, if you’re providing high-quality content written for your target audience, new pages on your website can make a positive difference.

We almost always see some movement within 3 months of guest posting, with serious traffic changing gains towards the 6-month mark (unless you’ve got a brand new site). It’s absolutely essential to ensure your technical SEO is in good order to realise the most gains from your guest posting campaign. Otherwise, poor On-page can seriously affect the ability of the link building to work.

You’ll get your post placements for pre-approval within 2 weeks of the date of your order and you can let us know which ones you like and which you don’t, take advantage of unlimited revisions. We will then get your placements sent off and have them live within 4 weeks of your order. We create client profiles for every customer, so if you order consistently, we learn what kind of sites you prefer and how you like your links. We can then tailor the service to you.